The name 'Pardot' will soon be no more - Pardot is changing its name to Marketing Cloud Account Engagement. Find out what this means for you and your team using the platform.
Get inspiration for your next marketing automation program with our
growing library of helpful Pardot, Salesforce, and Marketing Cloud content.
What is a Salesforce Pardot Consultant, and why consider engaging one for your business? We share the daily tasks and support a consultant can provide.
Seven tips to help you get the most out of your marketing automation platform - from content creation, to organisation!
Instructional blogs can sometimes be a little theoretical. So to give you a better idea of how to make the most of Pardot, we show you how MarCloud uses Campaign Influence.
When it comes to collecting certain kinds of information from your prospects, there are two options: Pardot forms and handlers. We run you through which option to use, and when.
Learn more about your Pardot account, what you should be looking at, and how to use it - so you can spend more time taking advantage of Pardot's clever tricks and features!
Whilst managing all of our users in Salesforce is now the holy grail, occasionally, we may need to create Pardot-only users. This post contains a step-by-step guide to make life easy for you.
What actually is ‘Marketing Data Sharing’ and why is it useful for your business? Plus, we'll run through how to create rules for syncing a subset of Leads, Contacts, and Opportunities.
Your go-to comprehensive Pardot Business Units Implementation Guide with considerations and exercises to ensure you're set up for success.
The Pardot Winter ‘22 release is here and there is a lot to unpack! So what does this mean for Pardot users? In a recent webinar with Director of Product Management at Salesforce, Kylie Yancey, we took a look at the features.