Book a call with MarCloud's Founder to discuss:
Integrating HubSpot and Salesforce
Auditing CRM data and segmenting data
Underperforming workflows and automations
Reducing license costs and inefficiencies
Revenue attribution modelling and proving ROI
AI readiness, Agent POC's, and Claude integration
Within 30 minutes, you'll know the best next step for your business.
Carl spent eight years in sales before moving to consulting in the martech space with Pardot, Marketing Cloud and Sales Cloud. With his first-hand experience, he's able to produce solutions with the full lead-to-revenue cycle in mind. He loves seeing his clients thrive as a result of working together, and this buzz drives him in every project he delivers. Focused on delivering a 5-star experience for clients, Carl is a Salesforce Marketing Champion who actively engages with the Salesforce community both directly and via blog posts.
The Account Engagement aka Pardot ‘External Activities’ feature has been available for years but it’s often overlooked by marketing teams because it requires a small amount of API integration work and frankly, without a full-time developer on-hand this can intimidate users!
Carl Mortimer
5 mins
B2BMA can be a complex tool to master and time and again, we see the same problems arise that lead to a B2BMA project failing.
Carl Mortimer
3 mins
Congratulations to three of our MarCloud Consulting experts for being recognised as Salesforce Marketing Champions! Here's what it means.
Carl Mortimer
3 mins
Engaging a Salesforce consultant is a great way to take the hassle out of understanding or fixing issues or concerns you may have with your Salesforce system! Here we go over at least four things you should always expect from your Salesforce consultant.
Carl Mortimer
3 mins
Salesforce Data Loader helps ensure our imports are as straightforward and pain-free as possible. Having accurate data stored in our platforms is vital for our marketing and sales activities. Below are the top five questions we hear
Carl Mortimer
2 mins
With Pardot and Salesforce sync behaviours as a powerful benefit of using both platforms, collaboration becomes much simpler. It is key that both marketers and the sales team are on the same page in that they can view lead data anytime.
Carl Mortimer
9 mins
Pardot sync errors can be a massive headache. It’s a basic requirement that data is syncing properly. So, this blog will help you with some of the more common sync errors that come up and how to fix them.
Carl Mortimer
5 mins
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