Carl spent eight years in sales before moving to consulting in the martech space with Pardot, Marketing Cloud and Sales Cloud. With his first-hand experience, he's able to produce solutions with the full lead-to-revenue cycle in mind. He loves seeing his clients thrive as a result of working together, and this buzz drives him in every project he delivers. Focused on delivering a 5-star experience for clients, Carl is a Salesforce Marketing Champion who actively engages with the Salesforce community both directly and via blog posts.
Showing all posts from Carl Mortimer
It's not uncommon for people to often feel confused when it comes to knowing the difference between Marketing Cloud's Automation Studio and Journey Builder. Consider this as your ultimate guide as we explain the what each one does, when you should use them, and why.
Congratulations to three of our MarCloud Consulting experts for being recognised as Salesforce Marketing Champions! Here's what it means.
Engaging a Salesforce consultant is a great way to take the hassle out of understanding or fixing issues or concerns you may have with your Salesforce system! Here we go over at least four things you should always expect from your Salesforce consultant.
Salesforce Data Loader helps ensure our imports are as straightforward and pain-free as possible. Having accurate data stored in our platforms is vital for our marketing and sales activities. Below are the top five questions we hear
With Pardot and Salesforce sync behaviours as a powerful benefit of using both platforms, collaboration becomes much simpler. It is key that both marketers and the sales team are on the same page in that they can view lead data anytime.
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