It's time to say farewell to 'Pardot' and hello to 'Marketing Cloud Account Engagement'! Let's take a look at what the name change means for Marketing Cloud consultancies and freelancers alike.
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Salesforce have announced that Pardot will now be known as Marketing Cloud Account Engagement. So does this mean that the platform will stay the same? What changes can we expect?
The name 'Pardot' will soon be no more - Pardot is changing its name to Marketing Cloud Account Engagement. Find out what this means for you and your team using the platform.
What is a Salesforce Pardot Consultant, and why consider engaging one for your business? We share the daily tasks and support a consultant can provide.
Instructional blogs can sometimes be a little theoretical. So to give you a better idea of how to make the most of Pardot, we show you how MarCloud uses Campaign Influence.
Understand how to deliver timely and personalised marketing to engaged candidates and employers in your database, by connecting Salesforce and Pardot with a purpose-built Applicant Tracking System.
The Pardot Winter ‘22 release is here and there is a lot to unpack! So what does this mean for Pardot users? In a recent webinar with Director of Product Management at Salesforce, Kylie Yancey, we took a look at the features.
When an organisation has multiple stakeholders with a vested interest in where and how funds are being used, reporting on not-for-profit marketing activity must justify every pound, dollar, or euro spent.
Much like the Lightning Email Builder released towards the end of 2020, the new Landing Page Builder means the way we build landing pages is about to get a whole lot easier.
The Salesforce Winter ‘22 release includes many exciting features but perhaps the most highly anticipated is the new Pardot Lightning Landing Page Experience.