Automation Support Blogs

Get inspiration for your next marketing automation program with our
growing library of helpful Pardot, Salesforce, and Marketing Cloud content.

Marketing Cloud Support

What Does a Salesforce Marketing Cloud Partner Do?

As with any premium software, Salesforce Marketing Cloud comes with a learning curve. For busy in-house marketers, it can be challenging to learn the system and run efficient, successful campaigns. This is why Salesforce Marketing Cloud partners exist.

2022-10-19T08:05:53+01:00October 19th, 202217 minutes
MCAE (Pardot) Support

What Does ‘Account Engagement’ Actually Mean?

With Pardot recently being renamed to ‘Marketing Cloud Account Engagement’, much of the community has been quick to point out that ‘account engagement’ is a pretty well-used marketing term that could easily confuse users and their wider teams.

2022-08-05T08:53:46+01:00May 23rd, 202218 minutes