That’s a question we answer in our free eBook: A Guide to Agentforce & Einstein for Marketers.
Because while Salesforce AI is designed to help marketing teams like yours do more with less - less time, less effort, and less second-guessing - getting to grips with the features and terminology can be difficult.
While legacy customers have been using Einstein for years to draw AI-powered insights, in 2024 Salesforce launched Marketing GPT, quickly followed by Agentforce, which has received huge fanfare and completely changed the game. Â
As tends to be the case for Salesforce customers, this succession of AI tools has caused some confusion. So, as Salesforce Partners laser-focused on delivering ROI for clients, we’ve penned an eBook to explain it all.