Campaign Influence: How MarCloud Use Pardot
Instructional blogs can sometimes be a little theoretical. So to give you a better idea of how to make the most of Pardot, we show you how MarCloud uses Campaign Influence.
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From Form Handlers to Forms: Tips and Tricks fo...
When it comes to collecting certain kinds of information from your prospects, there are two options: Pardot forms and handlers. We run you through which option to use, and when.
Marketing Cloud Studios: A 5-Minute Overview
We dive into a brief overview of Marketing Cloud studios. We explain each of the studios, what they do and why you should consider adding them to your marketing toolkit.
Why Connect Pardot & Salesforce With An Ap...
Understand how to deliver timely and personalised marketing to engaged candidates and employers in your database, by connecting Salesforce and Pardot with a purpose-built Applicant Tracking System.
7 Marketing Cloud Release Highlights for Octobe...
With every Salesforce Marketing Cloud release, I’m eager to learn how the features and functionality have been improved. I’m happy to report the October ‘21 release does not disappoint!
Pardot Winter ‘22 Release Highlights: Webinar &...
The Pardot Winter ‘22 release is here and there is a lot to unpack! So what does this mean for Pardot users? In a recent webinar with Director of Product Management at Salesforce, Kylie Yancey, we took a look at the features.
How to Approach Not-for-Profit Marketing Report...
When an organisation has multiple stakeholders with a vested interest in where and how funds are being used, reporting on not-for-profit marketing activity must justify every pound, dollar, or euro spent.
4 Ideas for Marketing Cloud Interactive Email F...
When used strategically Marketing Cloud Interactive Email Forms can be hugely powerful for prospect engagement. Here are four of the ways we like to use them.
How to Prepare for the Pardot Lightning Landing...
Much like the Lightning Email Builder released towards the end of 2020, the new Landing Page Builder means the way we build landing pages is about to get a whole lot easier.
The New Pardot Lightning Landing Page Experienc...
The Salesforce Winter ‘22 release includes many exciting features but perhaps the most highly anticipated is the new Pardot Lightning Landing Page Experience.