Training Blogs

Get inspiration for your next marketing automation program with our
growing library of helpful Pardot, Salesforce, and Marketing Cloud content.

2022-08-09T04:42:18+01:00
Salesforce Training
2022-08-09T04:42:18+01:00

Salesforce User Sync & Identity License Ma...

The problem we face since the single-sign-on (SSO) update is that Pardot-only users have a specific role within Pardot. So, can this be amended for each user? The answer is, we can create custom profiles for Identity users in Salesforce. 

2022-08-09T04:42:18+01:00February 23rd, 202119 minutes
2022-08-09T04:44:14+01:00
MCAE (Pardot) Training
2022-08-09T04:44:14+01:00

The Beginner’s Guide to Pardot Field Definitions

The most basic capability of a marketing automation software is the ability to input fields of information we can use to fill out a prospect’s profile. Pardot field definitions are the types of fields that exist to contain essential information.

2022-08-09T04:44:14+01:00December 7th, 202022 minutes
2022-08-09T04:44:51+01:00
MCAE (Pardot) Training
2022-08-09T04:44:51+01:00

4 Creative Ways to Use Pardot for Events Reporting

With many businesses forced to make use of a virtual event approach this year, we need to focus on how we can address the use of Pardot marketing automation for both physical and online events. This blog will outline four different ways we can optimise Pardot for both types of events.

2022-08-09T04:44:51+01:00November 24th, 202020 minutes