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SupportMCAE (Pardot)What are Operational Emails in Pardot (MCAE)?
You may have noticed prospects with a mailability status of ‘Operational Emails Only’ in Pardot (now called Account Engagement).
4 mins
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Optimising Sales Processes With Pardot Scoring
Marketing automation can be the key driver in optimising sales processes for your business. Here's an example of how this can be set up in Pardot.
Tom Ryan
2 mins
Four New Year Resolutions for Your B2B Marketing Automation Strategy
It's the time of year when marketers begin to consider their goals for the new year, how to improve their marketing automation programs, and what new nurture programs they can create. Here are four new year's resolutions for your BSB marketing automation strategy.
Tom Ryan
2 mins
