Without a shadow of a doubt, any Pardot and Salesforce user will have seen the term HML or Handlebars Merge Language floating around since the big August release.
In this article, we will cover everything you need to know about using Pardot Analytics for reporting to the C-suite. From how the B2B Marketing Analytics app works with Pardot, to useful tools, common terms, and great resources.
Pardot connectors allow you to draw information about your prospects from third-party tools into the profile for that person in Pardot. Important because...
The August 2019 release gives us 8 new Pardot features to better our marketing performance. See the run-down of everything new in this article.
We've compiled some top tips for passing the Pardot exam so you have the best chance of passing first time and becoming a Pardot champion!
Whether you're a beginner or already actively using marketing automation software, a marketing automation course helps develop your skills and knowledge
The power of the natural search report in Pardot is understanding which keywords not only result in clicks to your website but generate revenue. Use this to