Marketers spend huge energy getting customers through the door. Designing campaigns, planning automation, building workflows, and reporting. But what happens after that first conversion? How does HubSpot continue to support the customer journey and drive ROI?
4 mins
Drag-and-drop email and content builder blocks can only take you so far. To achieve more, you’ll need to use AMPscript for Marketing Cloud.
Kumar Gurrampalli
2 mins
How relevant is dark mode to your email campaigns? Very! So why you might go to the effort of making an email template for dark mode?
Tom Ryan
3 mins
No longer do you need coding or developer experience to create effective Marketing Cloud Account Engagement landing pages and emails. Using Account Engagement's designated Builder feature, we'll explain some best practice tips and tricks to make the most of your landing pages and emails.
Corina Gorodetchi
2 mins
We've put together a simple, free and easy-to-use checklist to help you make the most of your Marketing Cloud Account Engagement landing page and email Builder features!
Anton Minnion
2 mins
Imagine having a collection of Pardot email templates that can be easily edited. The team at MarCloud have a Pardot email template library, full of pre-built templates for the key campaigns that every Pardot B2B marketer needs.
Anton Minnion
3 mins
First things first – why do you need Pardot Layout Templates? I get asked this question a lot and I'll go over that in this blog. Read on for a comprehensive guide to developing responsive Pardot Landing Pages, Forms and Emails.
Tom Ryan
2 mins
In Pardot (now called Marketing Cloud Account Engagement) you have two options for creating forms. You can use Pardot form handlers or Pardot forms using an iframe. Which you choose, is dependent on your business needs. Before deciding, you should be aware of the benefits of Pardot forms vs form handlers because, in our opinion, Pardot forms are the better long-term option.
Tom Ryan
4 mins
Pardot landing pages provide many benefits and can be as flexible as you need them to be. By the end of this guide we hope you feel more equipped to make a confident decision about which landing page tool you're going to use.
Tom Ryan
4 mins
Pardot content regions can be used to save time and ensure your templates are secure and replicable. Here we take a look at Pardot best practice with some practical examples to get you fully clued up on how to use content regions.
Tom Ryan
5 mins
If there’s one thing I’d like you to take away from this blog, it’s that Account Engagement (Pardot) landing pages are as versatile as any other landing page platform. They can be as flexible as you need them to be - especially when you use custom code rather than the drag-and-drop page builder.
Tom Ryan
2 mins
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