Training   • YouTube Videos

This blog was written before Pardot was renamed to Marketing Cloud Account Engagement. You can read more about the name change and what it means here.

Even the most seasoned Pardot user would agree that with so many features and dependencies in the automation platform, it’s easy to get lost or confused.

For years now, we’ve been sharing blog posts to help you navigate Pardot, from implementation, to support, training, campaign management and even the Salesforce basics you need to best integrate and align your two platforms.

Now though, we’ve taken it a step further and created a library of how-to style videos.

You can find these videos on our YouTube channel, as well as peppered throughout our past and future blogs here on the site too. We’ll keep adding more, so make sure you subscribe to our YouTube channel to easily access these.

How-To Pardot Videos:

• What kinds of Pardot videos can you expect?
• Prospect management
• Marketing insights

What kinds of Pardot videos can you expect?

Our quick and easy tutorial Pardot videos are focused on the features that you need to know about (if you don’t already!).

From initial set up, to managing prospects, using Automation Rules, inputting custom grading or scoring categories, and much more. 

Just to make life that much easier, we’ve also linked all of the videos that already exist down below.

So now, you can consider this blog as the source of truth for all of our Pardot how-to videos to-date! 

Follow along for a full end-to-end and snackable learning experience, enabling you to upskill throughout your Pardot journey!

In the meantime, here are links to all of the Pardot videos we’ve created so far:

Prospect management

• Creating Prospects Manually
• Importing Prospects & Mapping fields
• Merging Prospects
• Deleting & Using the Recycling bin feature

Marketing insights

• Creating Folders: Tags & List organisation
• Creating a Folder Hierarchy
• Creating Page Actions
• Creating Automation Rules
• Marketing Calendar: How to add events manually
• How to create Grading profiles
• What are Scoring Rules and how to create Scoring Categories?
• How to use the new Pardot Lightning drag-and-drop email builder

These videos are entirely for you, so tell us if there’s a topic or how-to you’d love to see but isn’t yet featured. You can send us a message via our contact form and we’ll gladly add your request to our already substantial list of future Pardot videos.