Featured Article
Marketing CloudSupport3 Predictions for Marketing Cloud by MarCloud’s CEO
With Marketing Cloud Growth being built on the Einstein 1 platform, Salesforce has thrown a bit of a curveball in the marketing automation game.
With Marketing Cloud Growth being built on the Einstein 1 platform, Salesforce has thrown a bit of a curveball in the marketing automation game.
In February 2024, Salesforce announced Marketing Cloud Growth edition and this news is particularly exciting for customers because, distinct from Marketing Cloud Engagement and Marketing Cloud Account Engagement, it leverages the core Salesforce platform (Einstein 1) and Data Cloud functionality.
Karen Kalejaiye
3 mins
In big news for businesses using TikTok advertising, the social media giant has announced a new Salesforce TikTok integration, specifically for users of Marketing Cloud.
Anton Minnion
2 mins
‘Black Friday’ is arguably the most awaited shopping event of the year. Retailers offer incredible discounts on products and customers are more willing to shop. Black Friday consumers spent $9.12 billion online during ‘Cyber Week’ 2022 according to Adobe.
Taner Seker
4 mins
For a marketing campaign to be truly successful, it simply has to be multi-channel. Those marketers fortunate enough to be using Salesforce Data Cloud alongside Marketing Cloud have access to a suite of tools to help achieve a sophisticated level of cross-channel marketing success that’s hard to beat.
Demy Watts
4 mins
To help you uncover which is the right platform for you, Marketing Cloud Engagement or Pardot (Account Engagement), we've created a quick and fun quiz!
Tom Ryan
1 min
Marketers can be easily forgiven for being confused about which are the right Salesforce marketing tools for their business.
Tom Ryan
1 min
Lead assignment in Salesforce is crucial for making sure sales-ready leads reach the right person to make contact, at the right time.
Tom Ryan
5 mins
We can help you manage Salesforce Sales Cloud with Pardot and other systems front of mind. Ensure your marketing ecosystem is working well!
Tom Ryan
9 mins
Drag-and-drop email and content builder blocks can only take you so far. To achieve more, you’ll need to use AMPscript for Marketing Cloud.
Kumar Gurrampalli
2 mins
In the Salesforce ecoystem, Einstein for Marketing Cloud is an AI tool that analyses and provides insights about both your audience and marketing activities.
Tom Ryan
4 mins
When comparing the Cloud Pages builder with external CMS and landing page builder tools, you may be tempted to go with a shiny third-party platform.
Ellie Anderson
3 mins
Recently, I hosted a Marketing Cloud webinar that demonstrated how to run your entire marketing approach via integrated Salesforce products.
Tom Ryan
2 mins
Just like the chicken and the egg scenario, there are two ways to approach digital marketing: martech solution-first, or strategy-first.
Tom Ryan
3 mins
When it comes to marketing automation tools, Adobe Marketing Cloud and Salesforce Marketing Cloud are two of the most popular platforms in the market.
Kumar Gurrampalli
4 mins
Our job, and the purpose of this blog post, is to educate marketers on the features and benefits of Salesforce Marketing Cloud Engagement.
Anton Minnion
3 mins
Enter your details and select the newsletter you would like to join