There’s a lot to be excited about for the MCAE product roadmap launched as part of the Summer ’22 release! Keep your finger on the pulse with these exciting new updates and what they mean for your Marketing Cloud experience.
With Pardot recently being renamed to ‘Marketing Cloud Account Engagement’, much of the community has been quick to point out that ‘account engagement’ is a pretty well-used marketing term that could easily confuse users and their wider teams.
It’s time to say farewell to ‘Pardot’ and hello to ‘Marketing Cloud Account Engagement’! Let’s take a look at what the name change means for Marketing Cloud consultancies and freelancers alike.