Are Pardot & Marketing Cloud Account Engagement the Same?
Are Pardot & Marketing Cloud Account Engagement the Same?
Pardot • Marketing Cloud Account Engagement
The news is out! Salesforce has announced that Pardot will be changing its name to Marketing Cloud Account Engagement. We’re already receiving lots of questions about this major change from clients and subscribers, so I thought I’d address the most frequently asked here.
Firstly, if you’re concerned that the Pardot platform is about to drastically change, you can relax. I can confirm that Pardot and Marketing Cloud Account Engagement are the exact same. At this stage, the change is in the name and the name alone.
Initially, this name change will be updated across the current Pardot website and marketing communications. Then, later in 2022, we’ll start to see the changes appear within the platform, support channels and certifications.
Of course, if we hear any differently we’ll let you know right here on the blog or in our emails, so if you’re not already a MarCloud subscriber, sign up below.
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