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What is Salesforce Sales Cloud?

Sales Cloud is a Salesforce application that helps organisations sell more effectively by centralising customer information, logging interactions, enabling team collaboration, and automating tasks. By putting all customer and prospect data in one place, Sales Cloud allows sales teams to work more productively and close deals faster.

Built on the flexible Salesforce 360 platform, Sales Cloud integrates smoothly with existing systems. There’s no need to ‘rip and replace’—users can continue using their legacy systems while enhancing efficiency and user experience through the Salesforce interface. Many organisations take advantage of this flexibility to present data from multiple back-end systems in a unified view.

Sales Cloud supports the entire sales process by managing contacts, leads, accounts, contracts, opportunities, products, pricebooks, quotes, and campaigns. These tools are designed to transform sales teams from order processors into strategic advisors, ultimately driving more revenue for the business. Additionally, it eliminates the hassle of juggling spreadsheets and disconnected processes!  By unifying everything on one platform, it gives users a complete view of their clients, helping them work smarter and sell better.

Screenshot of Sales Cloud dashboard from the AppExchange
Source: Salesforce

Capabilities & More information

Capabilities of Salesforce

Customers of Sales Cloud can expect:

  • Account management
  • Sales forecasting
  • Workflow automation
  • Reports and dashboards
  • Email integration
  • Mobile accessibilities
  • Collaboration tools (Chatter)
  • Einstein AI

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