What is B2B Commerce?
Salesforce B2B Commerce is a solution designed for businesses that sell to other businesses, making it easier for their customers to buy online. It offers a streamlined experience, much like a B2C online store, but with the added complexity and features that B2B transactions require, such as bulk ordering, custom pricing, and account management.
By integrating directly with Salesforce, B2B Commerce enables businesses to create personalised shopping experiences, automate processes, and manage everything from one platform. It’s especially useful for companies looking to simplify their sales operations while delivering a modern, self-service experience to their clients.
Capabilities & More information
Capabilities of Salesforce
With Salesforce B2B Commerce, customers have access to:
- Customisable storefronts for unique B2B purchasing experiences
- Bulk ordering and reordering functionalities
- Automated workflows to manage complex pricing and approvals
- Integration with Salesforce CRM for a 360-degree customer view
- Personalised product recommendations based on customer data
- Self-service portals for customers to manage their orders
- Support for multiple currencies and languages for global business
- Real-time inventory management and order tracking
Learn more about Salesforce
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