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Reducing Salesforce Marketing Cloud sync errors by 82%
Roland DG was experiencing 2,000+ sync errors between Salesforce CRM and Marketing Cloud, creating data inconsistencies that threatened campaign reliability and reporting accuracy. MarCloud implemented fixes that resulted in:
A 77% initial reduction in errors
An additional 5% reduction in the following weeks
A process where sync errors are regularly monitored and immediately addressed
With fewer sync errors, Roland DG now has far more accurate reporting and attribution.
— Rosario Garcia, Marketing Automation Manager, Roland DG EMEAHaving to manage the hundreds of Account Engagement forms for our EMEA website was often a complex and time-consuming task. We needed a more efficient way to work and MarCloud has helped us to realise this with their solution. We can now spend minutes making changes that previously took hours.