Marketing Cloud & Pardot Case Studies

Read the success stories of other businesses using Marketing Cloud Account Engagement (formerly Pardot) and Marketing Cloud Engage, and how we’ve helped them along the way


Getting the most out of marketing automation, in any industry

Client success stories

Delivering long-term revenue during lockdown

“The team at MarCloud has provided us with a level of guidance and expertise that is unrivaled. Whether wrestling with native support, or trying to hunt down solutions through Google searches and video tutorials, we were always really unsatisfied with results and we were really unable to tap into Pardot’s full capabilities…”

Mike, Marketing Director at Kirkpatrick Price

Business results:

Marketing-qualified Opportunities

Long-term contracts & revenue

Winning back cold prospects with Engagement Studio

“Don’t waste your time shopping around to find the best agency that’ll meet your needs – MarCloud is just that.”

Julie, Associate Product Manager

Business results:

Error-free account

Healthy & accurate database

Rolling automated marketing activity out to other US states

“The entire team at MarCloud were fantastic to work with on our recent Pardot project. They provided clear timelines and communication throughout and produced professional and concise documentation for our team as part of their wrap-up. We couldn’t recommend them highly enough.”

David, Head of Marketing at Twig Education

Business results:

Engaged database of prospects

Tour bookings, contracts & revenue

Bruntwood logo

Personalised email marketing for Bruntwood

“The services MarCloud provided – and continue to provide – during the implementation, build and management of Pardot have been pivotal to the success of Bruntwood’s marketing, business development and innovation services teams, a project that kicked off in 2019.

Nicoll, Digital Marketing Manager at Bruntwood

Business results:

17,650% ROI

£5.18 million in revenue

Don’t take our word for it

“MarCloud Consulting was the best solution on getting our company on track and compliant with the EU-GDPR. Tom is extremely professional, providing straightforward solutions and speedy implementation of Pardot. We were offered excellent support and implementation completed successfully despite a tight time schedule.”


Salesforce CRM Owner

My experience with Tom through MarCloud Consulting has been excellent. He responds very quickly to our emails, and talks us through the confusing elements of Pardot. The work he has done has been impeccable. All the tasks are given a price quote up front so there are no hidden surprise fees. I would definitely recommend using MarCloud Consulting for Salesforce/Pardot!


Marketing Associate

Been working with Tom for a few months and we’re very happy with his work, how responsive he is and how he always has a solution for our projects. Definitely recommended!


Salesforce CRM Owner

Tom at MarCloud has been a pleasure to work with, his expertise and Pardot knowledge have been excellent. Responsiveness has been very quick to all service requests.


CMS Product Owner

Dealing with MarCloud from start to finish has been seamless. Tom understood the challenges we were having and completed an audit of Pardot at a reasonable price and in good detail. All work was completed on time and in a helpful manner. I look forward to working with MarCloud in the future.


Head of Marketing

We have been working with MarCloud Consulting for over six months and have been delighted with how efficient and professional all requests have been dealt with. Our Pardot & Salesforce integration has come on leaps and bounds with MarCloud guiding us through. Excellent service.


Head of Marketing

Tom turned around our flagging Pardot implementation. About 12 months ago we bought our Pardot license and engaged a company to help train us and implement it. It was disappointing. The training for confusing and the implementation hit and miss. I needed to find someone who really knew what they were talking about.

That’s when I found Tom Ryan and he has transformed our Pardot implementation. Step by step he helped us to establish a robust instance and now we are seeing prospects turning to leads to closed sales.

What we like most about Tom are his practical approach, his ability to get things done quickly and the clear and timely communications.

If you want to get value from your Pardot investment you would do well to get Tom involved.


Founder and Director

“As our organization’s marketing department grew and our campaigns become more robust, we desperately needed to incorporate a marketing automation system. With a stale Pardot instance at our disposal, we needed strategic and hands-on expertise to help us map both a long-term and short-term strategy for optimizing Pardot and implementing it alongside our existing sales funnel and processes. Within the first week of partnering with MarCloud, they felt like an extension of our team and were just as invested in the success of this project as we were. They keep even the smallest details/nuances about your organization in mind, are thoughtful and proactive in recommending steps to future proof our systems, and always offer solutions to any challenges we face. I can always count on Jake and Tom to keep track of the details, keep us on course, and consider the implications of every decision that is made.”


Director of Demand Generation

We approached Marcloud with an unusual set of requirements in late July 2020, with the hope that the project could be delivered by early September.

Not only was the work delivered on time and to spec, but the quality of support and consultation from Tom, Matt, and the rest of the Marcloud team was fantastic.

We’ve ended up with a unique custom system that meets our needs, and excellent documentation and collateral that demonstrates the attention to detail of the Marcloud team.


Associate Dean