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Request a free Pardot audit

We’ll review your account and provide you with upfront recommendations on where to focus, fix, and improve both your setup and activities. It’s 100% free, with no strings attached!

Request an audit
Analysis and audit

The benefits of a free audit

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Find activity gaps

It’s best practice to review your Pardot account once every quarter and this free Pardot audit is perfect for highlighting the areas you should be using. Do you have high-value prospects and aren’t tracking specific page visits? Do you have incomplete data? Sending generic emails? This review is for you.

Customer Journey

Create a Pardot roadmap

The most valuable part of the free Pardot audit is the recommendations. We compile an easy list of to-dos for you to divvy out to your own team and maybe you’ll outsource the trickier parts to us - but you don’t have to. We review both strategy and technical setup.

Pardot Coding

Correct technical errors

As part of the audit, we make sure all of the technical elements of Pardot are set up and working. It’s important for email deliverability, brand continuity and most importantly, the Pardot-Salesforce sync. If there’s a problem, we’ll find it.

What’s included

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Technical setup & integration

We’ll check on your integration with Salesforce and any synchronisation issues that might be cropping up in the account. Sometimes these are somewhat hidden, so you may not even be aware of them or the issues they could be causing!

The team at MarCloud has provided us with a level of guidance and expertise that is unrivaled. Whether wrestling with native support, or trying to hunt down solutions through Google searches and video tutorials, we were always unsatisfied with results and we really were unable to tap into Pardot’s full capabilities. With MarCloud’s help, though, we’ve been able to get caught up on best practices, and we’re already seeing results. No matter the question we have, the team has a solution. They’ve saved me countless hours and, by avoiding an expensive hire, many dollars, too. On top of that, they’re patient, fun to work with, and super understanding. If your business needs Pardot to thrive, and if you’re anything less than a Pardot/Salesforce wizard, MarCloud can help you!

— Mike, Marketing Director, Kirkpatrick Price
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Campaign reporting & ROI tracking

Struggling to see how your activity is impacting return on investment? We’ll review the key features and setup required in Pardot for you to see at a glance how campaigns are performing and the results you’re achieving.

The services MarCloud provided – and continue to provide – during the implementation, build and management of Pardot have been pivotal to the success of Bruntwood’s marketing, business development and innovation services teams, a project that kicked off in 2019. We’ve been working with the team ever since, a relationship that has gone from strength to strength and has evolved and developed around various business needs and customer engagement goals. What sets MarCloud apart from the very few other dedicated Marketing Cloud automation consultancies is their expert-level product knowledge and the fact that they are genuinely great to work with. They invest the time to get under the skin of the client and delve deep to explore every detail of the requirements. This ensures that the solution they deliver is exactly on par with expectations and benefits multiple individuals and teams. For Bruntwood, the implementation of Pardot was a game changer as it meant we were able to connect with Salesforce and create journeys that generated additional revenue for the business.

— Nicoll, Digital Marketing Manager, Bruntwood
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Folder structure & custom fields

Your folder hierarchy plays a huge role in what you can achieve with your Pardot account. We’ll take a look at the way your folders, campaigns, assets etc. are structured and provide recommendations on how to best organise these.

MarCloud Consulting was the best solution for getting our company on track and compliant with EU-GDPR.

— Angela, Salesforce CRM Owner, Siemens Logistics

Ready to talk?

Send a message to our team of consultants, with a brief overview of the type of support you’re looking for. One of the MarCloud experts will respond very soon!

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