View our exclusive Form and Email Preference Centre package here.

Pardot Conditional HML Builder

When a prospect record in Pardot doesn’t contain a certain value, we can use Handlebars Merge Language (HML) to render default content. Use our free tool to generate your IF/ELSE content in HML.

Illustration of character at a desk with Salesforce Pardot logo

Use conditional HML in your content

Answer three simple questions to view your IF/ELSE content in HML.

Copy and paste it into your Pardot emails, forms, and landing pages as needed!

PS - this free tool is not gated and you can use it as many times as you like.