2022-10-12T16:07:47+01:00
Marketing Cloud Training
2022-10-12T16:07:47+01:00

Instant Cheat Sheet: Automation Studio vs. Journey Builder

January 27, 2022

Instant Cheat Sheet: Automation Studio vs. Journey Builder

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Marketing Cloud • Studios

When it comes to automating your marketing using Salesforce Marketing Cloud, Automation Studio and Journey Builder are two very useful features to have! In our experience though, many users ask what’s the difference between the two? And which one should I use, when?

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To complement our Automation Studio vs. Journey Builder eBook, we’ve put together a cheat sheet to keep on hand whenever you need it – you can print it out and stick it on display for the entire team, or save it to your desktop for easy access!

Cover sheet of the Automation Studio vs Journey Builder Cheat Sheet

Download the Automation Studio vs Journey Builder Cheat Sheet

Using the Automation Studio vs. Journey Builder Cheat Sheet

We know that marketers don’t generally have a lot of time to sift through detailed information to find the answers they’re looking for – so this is where the cheat sheet comes in handy.

Even though we’ve already created an entire eBook on the subject, we’ve distilled the information even further, so you can have all the basics ready at a quick glance.

Ultimately, the cheat sheet is designed to be your go-to guide when you’re short on time. In plain and simple terms, the Automation Studio vs. Journey Builder cheat sheet will tell you:

  • What each feature does
  • What it’s good for
  • Activities
  • Reporting capabilities
  • Common features
  • Tips and tricks/things to know

Free download: Automation Studio vs. Journey Builder Cheat Sheet

Think of the Automation Studio vs. Journey Builder cheat sheet in a similar way to a one-pager of notes you’re allowed in an exam – it’s all the important stuff laid out neatly for you when you’re in a hurry!

Download your copy of the Automation Studio vs. Journey Builder Cheat Sheet here.

For more Marketing Cloud support, feel free to get in touch with our team of certified experts.

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Kumar Gurrampalli

Kumar's working day involves end-to-end Salesforce Marketing Cloud implementations and API integrations, including requirements gathering, solution design, testing, rollout, and overseeing development. He's quality-focused and always gives best-in-class solutions to clients to help achieve their goals. An all-rounder, Kumar is certified in Marketing Cloud, Pardot, and Salesforce Administration.

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