Seven tips to help you get the most out of your marketing automation platform - from content creation, to organisation!
Instructional blogs can sometimes be a little theoretical. So to give you a better idea of how to make the most of Pardot, we show you how MarCloud uses Campaign Influence.
When it comes to collecting certain kinds of information from your prospects, there are two options: Pardot forms and handlers. We run you through which option to use, and when.
Learn more about your Pardot account, what you should be looking at, and how to use it - so you can spend more time taking advantage of Pardot's clever tricks and features!
Whilst managing all of our users in Salesforce is now the holy grail, occasionally, we may need to create Pardot-only users. This post contains a step-by-step guide to make life easy for you.
Your go-to comprehensive Pardot Business Units Implementation Guide with considerations and exercises to ensure you're set up for success.
The Pardot Winter ‘22 release is here and there is a lot to unpack! So what does this mean for Pardot users? In a recent webinar with Director of Product Management at Salesforce, Kylie Yancey, we took a look at the features.
When used strategically Marketing Cloud Interactive Email Forms can be hugely powerful for prospect engagement. Here are four of the ways we like to use them.
Depending on your core marketing channels, for any business it can actually be very effective to use both Salesforce Marketing Cloud and Pardot for great results.