Pardot Help & Articles

Get inspiration for your next marketing automation program
with our growing library of helpful Pardot content.

2021-02-24T07:56:10+00:00
Salesforce Basics
2021-02-24T07:56:10+00:00

Ensuring APIs Are Still Accessible With Salesforce SSO

With the end of Pardot-only logins, coming February 15th 2021 (this is the date provided so far), users who are not enabled with Salesforce SSO (Single Sign On) will lose their ability to log into Pardot. Fear not, we have a solution for you!

Grace Hallows
2021-02-24T07:56:10+00:00January 14th, 202118 minutes
2021-03-29T02:39:10+01:00
Training
2021-03-29T02:39:10+01:00

The Beginner’s Guide to Pardot Field Definitions

The most basic capability of a marketing automation software is the ability to input fields of information we can use to fill out a prospect’s profile. Pardot field definitions are the types of fields that exist to contain essential information.

Tia Carr
2021-03-29T02:39:10+01:00December 7th, 202022 minutes
2021-02-11T09:48:17+00:00
Salesforce Basics
2021-02-11T09:48:17+00:00

Why Campaign Influence Is A Must For B2B Market...

Pardot Campaigns allow us to track our prospects’ first touchpoint, whilst Salesforce allows us to track all touchpoints of that Lead/Contact. In this blog, I’ll explain why setting up Salesforce Campaign Influence is necessary and provide you with a step-by-step guide.

Laura Formby
2021-02-11T09:48:17+00:00December 3rd, 202021 minutes
2021-02-11T09:48:42+00:00
Salesforce Basics
2021-02-11T09:48:42+00:00

Salesforce Sales Cloud vs. Service Cloud vs. Co...

With a huge variety of Salesforce applications to choose from, it can be daunting trying to decide which ones to choose. At MarCloud Consulting, we often get questions surrounding the differences between Salesforce Sales Cloud, Service Cloud and Commerce Cloud.

Tia Carr
2021-02-11T09:48:42+00:00November 30th, 202021 minutes